How ASAP IVs decreased CPC and increased leads with BoldMD

THE
PROBLEM:

  • Needed expert guidance to optimize growth metrics.
  • Implement best practices without in-house efforts.
  • Cover all essential marketing areas.
  • Find an external specialist for sustainable growth.

THE
SOLUTION:

  • Action: Conducted a comprehensive web presence audit.

  • Deliverable: Provided an SEO roadmap for improvement.

  • Enhancement: Optimized bid strategy for paid ads to boost conversions.

  • Strategy: Developed a content plan focusing on their unique medical value proposition.

THE
RESULTS

Decreased Cost Per Click from $21 to $3.80
1 %
Increased ROAS from .58 to 4.27
1 %
Decreased Cost Per Conversion from over $200 to $31.04 and $22.33
1 %
  • Improved ad conversion performance.
  • Enhanced page rankings for organic keywords.
  • Increased website traffic.
  • Enhanced engagement and consistency in brand identity content.

THE
FEEDBACK:

Steph has been super helpful with giving me active feedback, tracking the success of each individual campaign, and checking on what is working, what can be changed, and what can be optimized.